Miami-based technology and multimedia company Motor1.com, a sister company of Motorsport.com, today announced that it has acquired leading automotive digital media platform BoldRide.com.
The acquisition supports Motor1.com’s global business strategy and aggressive expansion into a dozen new markets around the world this year. BoldRide.com is Motor1.com’s latest acquisition after recently welcoming RideApart.com, a leading motorcycle digital platform, to its portfolio of properties, and it won’t be the company's last.
Founded in 2011, BoldRide.com is an active auto community hub featuring an ultimate library of car images, videos, and editorial content. Powered by its highly successful social community-based businesses, Boldride.com leverages passionate car fans’ desire to browse, explore, and upload custom galleries of current and vintage cars in addition to consuming editorial content.
“BoldRide.com is a perfect fit for the growing Motor1 network and substantially grows our audience in North America,” said John Neff, editor in chief, Motor1.com. “The site approaches coverage of the auto industry and its products the same we way do, with an obsessive impulse to leave no story untold and give enthusiasts and car shoppers alike the broadest view possible.”
From an 800-horsepower ‘Obsidian’ Ford Mustang to a Ferrari 488 GTB, BoldRide.com shares a deep connection with its audience by delivering highly sharable content to consumers who are highly engaged and present insight, knowledge, and opinion on the industry’s most exciting products and technologies.
Tim Carroll and Mark Fortner (Co-Founders of Boldride.com) commented:
“Building upon Motor1.com’s expertise in automotive news content makes this acquisition a natural fit for both parties,” said Carroll.
“Our two companies are passionate about automobiles, and this acquisition enables our world-class content to touch millions more consumers all around the world,” added Fortner.
BoldRide.com will join Motorsport Network’s multinational and multimedia presence, including sales and marketing operations in 21 regions and 14 native languages around the world.
Motor1.com is part of the Motorsport Network of companies.
Motor1.com is technologically advanced international digital media group specializing in automotive content while delivering the latest news, car reviews, buying guides, pricelists and premium video production. It is a Motorsport Network company.