Paul Preuveneers has been named the CEO of Motorstore.com, effective immediately.
Motorsport Network, a technologically advanced international network of online motorsports, automotive, and technology digital verticals, today announced the appointment of sports merchandising and product marketing expert Paul Preuveneers to the company’s executive management team as CEO of global operations to its e-commerce business, Motorstore.com.
The appointment is effective immediately.
“I am thrilled to be joining Motorstore.com, a Motorsport Network company,” Preuveneers said. “Through our sister company Motorsport.com, the company has set the bar for delivering industry-leading motorsports news coverage for consumers around the world.
“Now it’s time to raise the bar and offer our dedicated viewership highly -recognized merchandising brands, exceptional customer service and strong value experiences through our E-STORE, Motorstore.com.
“By offering these differentiators in the marketplace, we hope to enable Motorstore.com to grow quickly and seize upon the millions of race fans around the world who value our brands as the go-to source for everything auto racing,” he added.
Preuveneers is a proven executive who brings nearly 25 years of industry experience to Motorstore.com, leading e-commerce teams at companies serving both consumers and businesses. In his new role, he will oversee all facets of the newly launched E-Store, including P&L, operations, sales and marketing and technology.
Prior to his appointment, Preuveneers was chief executive officer of Branded Sports Merchandising, leading product marketing and retail solutions company, where he led the strategic arm of PUMA for Sports Licensing & Merchandising for such global iconic brands, including Ferrari, Mercedes AMG F1, Red Bull, Arsenal FC and more.
"We are thrilled that Paul has agreed to become CEO of Motorstore.com," said Zak Brown, non-executive chairman, Motorsport.com. "Paul’s dynamic leadership and vision in leading a world-class organization like Branded, a Puma company, perfectly aligns with our business strategy within our new e-commerce vertical. Paul has strategically authored some of the most successful motorsports licensing and merchandising agreements in all of auto racing. He is unequivocally the choice to lead our team at Motorstore.com.”
Launched in 2016, Motorstore.com is an industry’s leading motorsports e-commerce platform and supports the company’s growth into data, technology and e-commerce and officially carries authentic Formula 1 and Moto GP team lines, including the exclusive Giorgio Piola Signature Collection. Motorstore.com is currently available in English and French and will be offered in additional languages this year.
Formed in 2016, MotorStore.com is a technologically advanced internet-based motorsports merchandise retailer featuring premier collections in major racing categories. A subsidiary of the Motorsport Network, Motorstore.com offers officially licensed merchandise, including the exclusive Giorgio Piola Signature Collection, across online and mobile platforms with distribution on all five continents, in multiple languages.
For more information contact:
Scott Sebastian: M 1 312.519.5040
Vice President of Public Relations and Marketing