CHAVILLE, France – January 18, 2018 – Motorsport Network is pleased to announce the appointment of Olivier Dufour as CEO, Motorsport Network France effective immediately.
In his new role, Olivier will oversee the integration and amalgamation of motorsport.com, motor1.com and motorsport.tv, and focus on turning the group of assets into a true multi-platform business unit.
Olivier, a seasoned digital media executive, joins as CEO Motorsport Network France with a wealth of experience and an impressive track record in digital publishing and OTT distribution. Prior to joining Motorsport Network, he served as Chief of Digital at beIN Media Group, the global sports network, for over 6 years.
In this role, he transformed and boosted OTT distribution and digital publishing across all platforms, including social media. Under Olivier’s direction, all beIN KPIs soared to record highs in their subscriber base, viewership, ad revenue, and social media reach.
“This is a pivotal time for Motorsport Network's growth in the market, and between Olivier’s background and experience in the digital media space – we are extremely excited about what he will bring to the company” says Colin Smith, CEO Motorsport Network Global, “The network already has high traffic and strong platforms, and we are confident Olivier will do nothing but help us expand our business across France, as well as all of Europe.”
In addition to Olivier's role with beIN Media Group, he founded Otek Media Consulting, a consulting practice focused on digital media strategy, as well a SkeMA, a tech start-up which specialized in user-generated video technologies. Olivier was also instrumental in the launch of many successful B2C products for industry leaders including Euromedia, France Television, M6, Arte, Orange, and Skyrock.
"This organization surpasses what it takes to be a successful media house today," says Olivier Dufour regarding his enthusiasm to join the Motorsport Network team, "There is a clear editorial focus, a committed fan base, and rich and diverse properties with strong product connections across digital, social media, TV, marketplaces, B2B services and events. The value for fans, as well as advertisers, partners and sponsors, is immense."
CAA Search, a division of Creative Arts Agency (CAA), was integral to the process of finding such a strong candidate to join the Motorsport Network team.
Motorsport Network is an American-based multinational digital media company headquartered in Miami, Florida. It is the parent company of several digital companies including Motorsport.com, Motor1.com, Motorstore.com, Motorsport.tv, Autosport.com, Motorsportstats.com, Forix.com, FerrariChat.com, Giorgio Piola, Amalgam Collection and RideApart.com.