BRAND GUIDELINES

OUR LOGO

These branding guidelines will help you
determine the best way to use our logo.

Our logo comes in two styles:

LOGOTYPE

USE THIS AS FIRST PRIORITY

PRIMARY GLIPH

USE THIS WITH LIMITED SPACE

PLEASE DON’T EDIT CHANGE DISTORT RECOLOR OR RECONFIGURE OUR LOGO

LOGO COLORS

ON WHITE

Our primary color combination should be used whenever possible

ON BLACK

Should be used on dark, nonred background

ON RED

Should be used on red background

COLOR CODES

WHITE
COLOR

Hex color: #FFFFFF

RGB: 255/255/255

CMYK: 0/0/0/0

PANTONE
BLACK 6 C

Hex color: #000000

RGB: 0/0/0

CMYK: 100/100/100/100

PANTONE
BRIGHT RED C

Hex color: #FF0000

RGB: 255/0/0

CMYK: 0/100/100/0

PLEASE DON’T EMBELLISH OUR LOGO WITH SHADOWS, PATTERNS OR PLACE IT ON WILD BACKGROUND

LOGO CLEAR SPACE

This area is a virtual exclusion zone which should remain clear of other logos, type, line work or tones etc. The logos should also remain clear of page edges, borders or cutter areas.

1/2 x
1/2 x
x
x
1/2 x
1/2 x
1/2 x
1/2 x
x
x
1/2 x
1/2 x

PLEASE DON’T ADD A TAGLING OR MOTTO TO OUR LOGO.