The partnership includes branding on Tequila Patrón ESM WEC entries
MIAMI (July 24, 2015) - Motorsport.com and Tequila Patrón ESM announce its partnership in the worldwide distribution of the race documentary, “Vitesse Extreme – Le Mans,” presented by Motorsport.com.
Filmed entirely at the 83rd 24 Hours of Le Mans last June, “Vitesse Extreme – Le Mans” is produced by seven-time Emmy award-winning producer Robert Lyon, and will take viewers inside the world of the lone two-car American team in the LMP2 class at the famous Circuit de la Sarthe. The race documentary includes behind the scenes footage from scrutineering, practices, fan activities and on-track race action.
Debuting a pair of Tequila Patrón ESM No. 30 and No. 31 Rolling Stone Ligier JS P2 Hondas, the Tequila Patrón ESM team competed for the first time at Le Mans earning two top-10 finishes at the twice-around-the-clock race.
Known as the world’s oldest active endurance race, the 24 Hours of Le Mans is the most prestigious event in sports car racing. The event featured 56 entries on the grueling 8.4667-mile (13.6259 km) circuit, which was a combination of closed public roads and a permanent racing circuit, in France.
The global leader of motorsport news and features, Motorsport.com is one of the fastest growing motorsports digital platforms in the world providing worldwide, multimedia coverage resulting in over 180 countries this year.
“Motorsport.com was the obvious choice to partner with because of their worldwide digital platform,” said Scott Sharp, Tequila Patrón ESM driver and owner. “Racing at Le Mans was a tremendous achievement for everyone at Tequila Patrón ESM and Rolling Stone.
“We’re proud of what we accomplished at Le Mans and this race documentary is the type of premium content that Tequila Patrón ESM, Rolling Stone and Motorsport.com like to provide to fans worldwide,” he added.
“The race documentary highlights our partnership with Rolling Stone on one of the world’s largest motorsports online media portfolios and will allow fans all across the world an opportunity to get a first-hand look at historic Le Mans.”
Motorsport.com Branding on Tequila Patrón ESM WEC Entries
Furthering the relationship with Tequila Patrón ESM, Motorsport.com will be present on both the No. 30 and No. 31 Tequila Patrón Ligier JS P2 Hondas for the FIA World Endurance Championship (WEC) 6 Hours of Nürburgring on Aug. 30.
The partnership with Tequila Patrón ESM reinforces Motorsport.com’s ongoing strategic business relationship with the WEC, where it currently has the North American rights to produce and distribute the online video program entitled “Inside WEC” on its Motorsport.tv platform.
“We are thrilled to announce our partnership with Tequila Patrón ESM,” said Scott Sebastian, vice president of public relations and marketing, Motorsport.com. “Scott (Sharp) and Ed (Brown) have built a first-class organization with Tequila Patrón ESM and for Motorsport.com to be chosen as the digital partner to tell their Le Mans 24 story is quite humbling.”
Formed in 1994, Motorsport.com is a technologically advanced international network of online motorsports content featuring world-class digital distribution, video and interactive multimedia worldwide with news bureaus in 14 countries in 10 different languages, 24 hours a day, seven days a week.
About Tequila Patrón ESM
Founded in 2010, Tequila Patrón ESM is one of the premier sportscar teams in the world. Tequila Patrón ESM’s record includes two GT wins with the Ferrari Italia F458 (Canadian Tire Motorsport Park and Road Atlanta, 2012), two LMP2 wins (Long Beach, 2013 and Mazda Raceway Laguna Seca, 2014) two GT pole positions, four LMP2 pole positions and a combined 22 podium finishes.
For 2015, Tequila Patrón ESM competes in the TUDOR United SportsCar Championship and the FIA World Endurance Championship (WEC) with two Tequila Patrón-sponsored LMP2 prototypes and drivers Scott Sharp, Ed Brown, Johannes van Overbeek, Ryan Dalziel, Jon Fogarty, and David Heinemeier Hansson. For more information on Tequila Patrón ESM, visit www.esmracing.com.
For more information contact:
Scott Sebastian: M +1 312.519.5040
Vice President of Public Relations and Marketing
Susan Pollack: M + 1 313.434.6912
Tequila Patrón ESM Media Relations